CAT-AI WhatsApp: Real-Time Virtual Assistant
CATAI – AVORIS GROUP
Client: CATAI, a luxury long-haul tour operator from Ávoris Corporación Empresarial.
Services: Virtual agents, real-time personalized support, recommendations for destinations, activities, flights, and restaurants, travel updates, integration with Amadeus.
Technologies: Generative artificial intelligence, WhatsApp integration, integration with Amadeus Hey! and Amadeus Discover.
Challenge
CATAI wanted to create a direct and accessible channel for their clients to interact quickly with the tour operator and receive personalized information throughout their entire trip.
The challenge was to provide an easy-to-access solution, regardless of the client’s location, allowing for real-time recommendations, updates, and query resolution.
Solution
The development of CAT-AI WhatsApp enabled CATAI to create a virtual assistant accessible via WhatsApp, a widely used and familiar channel for users. Leveraging Azure’s generative AI, CAT-AI WhatsApp offers personalized recommendations on destinations, activities, accommodations, flights, and more, engaging seamlessly with customers.
Additionally, CAT-AI WhatsApp is fully integrated with Amadeus solutions, enabling clients to receive itinerary updates such as flight changes, restaurant suggestions, and recommended activities at their destination, all in real time and conveniently on their mobile devices.
Impact
The CAT-AI WhatsApp solution has provided CATAI with an agile and accessible tool to interact with their clients, enhancing customer service and the traveler’s experience.
Integration with Amadeus has optimized travel management by offering relevant and up-to-date information, while AI-driven personalization has increased customer satisfaction and loyalty.
As Raúl Serrano, CEO of CATAI, said:
“With CAT-AI, we are taking a firm step towards the digitalization of tourism, offering our clients a tool that personalizes and enriches every trip. Thanks to the collaboration with Microsoft, Amadeus, and Bravent, we are elevating the travel experience to a new level of innovation and comfort.”



