Bravent and Universidad Europea: An innovative partnership
As a partner of the University Europea since 2023, Bravent collaborates with different academic initiatives that seek to create bridges between education and the professional world.
True to our innovative DNA, this agreement is built on our commitment to promote cutting-edge technology and offer students knowledge and experience with the innovations that are transforming the business world and its ways of working in different areas, from technology to business analytics, from marketing to business disciplines.
Bravent’s different participations in university activities and challenges with students promote quality education, where students not only acquire theoretical knowledge, but also have the opportunity to interact directly with state-of-the-art innovations, based on advanced technology such as generative AI, spatial computing or big data, getting involved in different programs and activities designed to facilitate their incorporation into the labor market.
Business Lab: A cross-cutting program for the future
The objective is to provide them with the necessary skills to excel in a work environment that demands creativity, agility and vision of the future with challenges such as the one that the University and Bravent have organized within the framework of its Business Lab, an international cross-cutting program for students of different degrees and masters, where students of marketing, business analytics and ADE will work together to solve a challenge on the possibilities of intelligent avatars in the market throughout this four-month period, with their corresponding activities and final evaluation with the Bravent team.
Academic sessions and activities: Connecting theory and practice.
On the other hand, from Bravent we actively participate in other milestones of the European University that elevate classroom training with sessions of companies and professionals from all sectors.
In this line, it has been an honor to participate in the Communication and Marketing Week with the session “Applications of AI in Marketing: The new era of communication”, by María Soto, Innovation Head, and Lucía López, Marketing Lead of Bravent.
After the session, we were also able to show the students different innovations with marketing applications such as SelfIA or our intelligent avatars, with which they were able to interact directly.
We also participated in the Digital Business Week, where Lucía López gave a session on “AI applied to marketing”, delving into how AI is transforming the relationship between brands and consumers, showing case studies and innovative strategies based on data.
Through these activities, Bravent not only contributes to academic training, but also inspires students to become agents of innovation.
This partnership with the European University reinforces Bravent’s commitment to creating a more digital, inclusive and transformative business future, empowering the next generation of professionals to lead with vision and technology in a rapidly changing world and building bridges to the leaders of the future.
For more details, you can contact us at Info@bravent.net
