{"id":49103,"date":"2024-07-10T06:28:37","date_gmt":"2024-07-10T06:28:37","guid":{"rendered":"https:\/\/www.bravent.net\/?post_type=portfolio&#038;p=49103"},"modified":"2024-07-26T07:43:24","modified_gmt":"2024-07-26T07:43:24","slug":"iberdrola-generative-ai-chatbot","status":"publish","type":"portfolio","link":"https:\/\/www.bravent.net\/en\/success-stories\/iberdrola-generative-ai-chatbot\/","title":{"rendered":"IBERDROLA &#8211; Generative AI Chatbot"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1721031118936{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-image: url(https:\/\/www.bravent.net\/wp-content\/uploads\/2024\/07\/iberdrola-renovables-internacional-header-home-1440&#215;492-1-scaled.jpg?id=49726) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;casos-fold&#8221;]<section class=\"vc_row wpb_row vc_row-fluid contenedor-max-width vc_custom_1635928575189 overflow-visible bg-position-center-center vc_row-has-fill\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\">[vc_empty_space height=&#8221;200px&#8221;]<h1 class=\"text-extra-dark-gray margin-20px-bottom font-weight-600 display-inline-block alt-font heading-style2  vc_custom_1718177463387 pofo-button-responsive-6adb3c5f65818  heading-1\"  style=\"font-size: 48px; line-height: 56px; font-weight: 500; color: #ffffff;\" data-fontsize=\"48px\" data-lineheight=\"56px\">Generative AI Chatbot for customer services<\/h1><div class=\"last-paragraph-no-margin\"><h3><strong><span style=\"color: #d9dc04;\">IBERDROLA INNOVATION MIDDLE EAST<\/span><\/strong><\/h3>\n<\/div><\/div><\/div><\/div><\/section>[\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1635928545333{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-color: #020726 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;]<section class=\"vc_row wpb_row vc_row-fluid contenedor-max-width vc_custom_1635928587050 overflow-visible\"><div class=\"wpb_column vc_column_container vc_col-sm-6  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 alt-font heading-style1  heading-2\"  style=\"font-size: 25px; line-height: 40px; font-weight: 300; color: #ffffff;\" data-fontsize=\"25px\" data-lineheight=\"40px\">Iberdrola Middle East is a subsidiary of Iberdrola, one of the world's largest energy companies, dedicated to the generation, distribution and marketing of electricity. It focuses on renewable energy projects and sustainable solutions.<\/span><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-6  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><p><span style=\"color: #d6d903;\">Client:<\/span><span style=\"color: #ffffff;\"> Iberdrola Middle East<\/span><\/p>\n<p><span style=\"color: #d6d903;\">Year: <\/span><span style=\"color: #ffffff;\">2024<\/span><\/p>\n<p><span style=\"color: #d6d903;\">Services: <span style=\"color: #ffffff;\">AI Chatbot<\/span><\/span><\/p>\n<p><span style=\"color: #d6d903;\">Technologies:<\/span> <span style=\"color: #d6d903;\"><span style=\"color: #ffffff;\">OpenAI GPT, Azure Cognitive Search, Machine Learning<\/span><\/span><\/p>\n<\/div><\/div><\/div><\/div><\/section>[\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1635929310178{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-color: #dadd02 !important;}&#8221;]<section class=\"vc_row wpb_row vc_row-fluid contenedor-max-width reto-solucion-container vc_custom_1635934687805 vc_column-gap-5\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 reto-solucion alt-font heading-style1  heading-3\"  style=\"font-size: 28px; line-height: 36px; font-weight: 400; color: #020726;\" data-fontsize=\"28px\" data-lineheight=\"36px\"><\/span>[vc_separator color=&#8221;custom&#8221; border_width=&#8221;2&#8243; accent_color=&#8221;#020726&#8243; el_class=&#8221;reto-solucion&#8221;]<span class=\"text-dark-gray margin-10px-bottom font-weight-300 reto-solucion alt-font heading-style1  heading-4\"  style=\"font-size: 28px; line-height: 36px; font-weight: 400; color: #020726;\" data-fontsize=\"28px\" data-lineheight=\"36px\">Generative AI chatbot adapted to customer services in two different scenarios.<\/span><\/div><\/div><\/div><\/section>[\/vc_section]<section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1635937797648 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-3  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938315677\"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 alt-font heading-style1  heading-5\"  style=\"font-size: 48px; line-height: 48px; font-weight: 500; color: #020726;\" data-fontsize=\"48px\" data-lineheight=\"48px\">The<br \/>Challenge<\/span><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-9  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938324483\"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><p>The primary challenge in this project is <strong>developing in collaboration with Iberdrola Innovation Middle East a Generative AI Chatbot tailored for Customer Services serving Iberdrola clients<\/strong>.<\/p>\n<p>The Chatbot needs to provide <strong>personalized recommendations<\/strong> based on the user&#8217;s profile, requiring the analysis of extensive datasets to deliver accurate and helpful suggestions.<\/p>\n<p>This endeavor involves overcoming technical complexities in understanding diverse customer needs, integrating with existing databases, and training machine learning models to support nuanced interactions that can lead to enhanced customer satisfaction.<\/p>\n<\/div><\/div><\/div><\/div><\/div>[vc_empty_space][vc_video link=&#8221;https:\/\/youtu.be\/o3Ta01mXkOg&#8221; align=&#8221;center&#8221;]<\/div><\/div><\/div><\/section>[vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1635929310178{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-color: #dadd02 !important;}&#8221;]<section class=\"vc_row wpb_row vc_row-fluid contenedor-max-width reto-solucion-container vc_custom_1635934687805 vc_column-gap-5\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 reto-solucion alt-font heading-style1  heading-6\"  style=\"font-size: 28px; line-height: 36px; font-weight: 400; color: #020726;\" data-fontsize=\"28px\" data-lineheight=\"36px\"><\/span>[vc_separator color=&#8221;custom&#8221; border_width=&#8221;2&#8243; accent_color=&#8221;#020726&#8243; el_class=&#8221;reto-solucion&#8221;]<span class=\"text-dark-gray margin-10px-bottom font-weight-300 reto-solucion alt-font heading-style1  heading-7\"  style=\"font-size: 28px; line-height: 36px; font-weight: 400; color: #020726;\" data-fontsize=\"28px\" data-lineheight=\"36px\">A sophisticated linguistic model capable of interpreting large volumes of data and providing personalized advice.<\/span><\/div><\/div><\/div><\/section>[\/vc_section]<section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1635937797648 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-4  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938315677\"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 alt-font heading-style1  heading-8\"  style=\"font-size: 48px; line-height: 48px; font-weight: 500; color: #020726;\" data-fontsize=\"48px\" data-lineheight=\"48px\">The<br \/>Solution<\/span><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938324483\"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><p>To address this challenge, a customer service solution was created utilizing <strong>GPT<\/strong>, a sophisticated language model capable of <strong>interpreting large volumes of data and offering customized advice<\/strong>. The solution encompasses several steps:<\/p>\n<ol>\n<li><strong>Identification and Profile Creation<\/strong>: Upon a user&#8217;s connection, the system will identify them within the customer database to ascertain their profile, leveraging stored data to craft a comprehensive user persona.<\/li>\n<li><strong>Smart Solutions Recommendation<\/strong>: Based on the generated profile and utilizing GPT for natural language interactions, the chatbot will recommend smart solutions tailored to the user&#8217;s specific needs and consumption patterns.<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938332558\"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><ol start=\"3\">\n<li><strong>Technical Implementation<\/strong>: This involves applying OpenAI&#8217;s GPT model for conversation generation, vectorization of user-associated documents via Azure Cognitive Search, and the development and deployment of a machine learning model to create accurate user profiles.<\/li>\n<li><strong>Integration with Iberdrola&#8217;s Resources<\/strong>: To ensure the recommendations are practical and relevant, the system will integrate with data, metrics, recommendations, and assets provided by Iberdrola, aiming to present users with actionable Next Best Actions (NBA).<\/li>\n<\/ol>\n<\/div><\/div><\/div><\/div><\/div>[vc_empty_space]<\/div><\/div><\/div><\/section>[vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1635929310178{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-color: #dadd02 !important;}&#8221;]<section class=\"vc_row wpb_row vc_row-fluid contenedor-max-width reto-solucion-container vc_custom_1635934687805 vc_column-gap-5\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 reto-solucion alt-font heading-style1  heading-9\"  style=\"font-size: 28px; line-height: 36px; font-weight: 400; color: #020726;\" data-fontsize=\"28px\" data-lineheight=\"36px\"><\/span>[vc_separator color=&#8221;custom&#8221; border_width=&#8221;2&#8243; accent_color=&#8221;#020726&#8243; el_class=&#8221;reto-solucion&#8221;]<span class=\"text-dark-gray margin-10px-bottom font-weight-300 reto-solucion alt-font heading-style1  heading-10\"  style=\"font-size: 28px; line-height: 36px; font-weight: 400; color: #020726;\" data-fontsize=\"28px\" data-lineheight=\"36px\">Improved Customer Satisfaction and Reduced Energy Costs<\/span><\/div><\/div><\/div><\/section>[\/vc_section]<section class=\"vc_row wpb_row vc_row-fluid  vc_custom_1635937797648 vc_row-o-content-middle vc_row-flex\"><div class=\"wpb_column vc_column_container vc_col-sm-12  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><div class=\"vc_row wpb_row vc_inner vc_row-fluid\"><div class=\"wpb_column vc_column_container vc_col-sm-4  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938315677\"><div class=\"wpb_wrapper\"><span class=\"text-dark-gray margin-10px-bottom font-weight-300 alt-font heading-style1  heading-11\"  style=\"font-size: 48px; line-height: 48px; font-weight: 500; color: #020726;\" data-fontsize=\"48px\" data-lineheight=\"48px\">Impact<\/span><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938324483\"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><p>Implementing this AI-driven customer service solution presents multiple benefits:<\/p>\n<p>&#8211; <strong>Enhanced Customer Satisfaction<\/strong>: By providing personalized recommendations, customers enjoy a tailored service experience that meets their specific needs, boosting their overall satisfaction.<\/p>\n<p><strong>&#8211; Energy and Cost Reduction<\/strong>: With smart suggestions aimed at reducing energy consumption, users can achieve significant savings on their energy bills, contributing to both economic and environmental well-being.<\/p>\n<\/div><\/div><\/div><\/div><div class=\"wpb_column vc_column_container vc_col-sm-4  col-xs-mobile-fullwidth\"><div class=\"vc_column-inner vc_custom_1635938332558\"><div class=\"wpb_wrapper\"><div class=\"last-paragraph-no-margin\"><p>&#8211; <strong>Efficient Customer Interaction:<\/strong> Leveraging GPT for natural language processing enables smooth and intuitive conversations, improving user engagement and facilitating the delivery of relevant information.<\/p>\n<p>&#8211; <strong>Data-Driven Insights:<\/strong> The use of advanced analytics and machine learning models not only aids in understanding customer profiles but also in identifying trends and opportunities for further optimization of services and resources.<\/p>\n<\/div><\/div><\/div><\/div><\/div>[vc_empty_space]<\/div><\/div><\/div><\/section><section data-vc-full-width=\"true\" data-vc-full-width-init=\"false\" data-vc-stretch-content=\"true\" class=\"vc_row wpb_row vc_row-fluid  vc_custom_1611663741947 cover-background wow fadeIn vc_row-has-fill vc_column-gap-10 pofo-stretch-content vc_row-o-content-middle vc_row-flex pofo-row-responsive-6adb3c5f68568\"><div class=\"wpb_column vc_column_container vc_col-sm-12 vc_col-md-12 col-xs-mobile-fullwidth text-center\"><div class=\"vc_column-inner \"><div class=\"wpb_wrapper\"><span class=\"text-extra-large margin-25px-bottom vertical-align-middle display-inline-block alt-font heading-style3  vc_custom_1671448607388 pofo-button-responsive-6adb3c5f69c75  heading-12\"  style=\"font-size: 25px; line-height: 30px; color: #ffffff;\" 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Chain<\/span><\/div><\/div><\/div><\/figcaption><\/figure><\/a><\/li><\/ul><\/div><\/div><\/div><\/section><div class=\"vc_row-full-width vc_clearfix\"><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1721031118936{margin-top: 0px !important;margin-right: 0px !important;margin-bottom: 0px !important;margin-left: 0px !important;padding-top: 0px !important;padding-right: 0px !important;padding-bottom: 0px !important;padding-left: 0px !important;background-image: url(https:\/\/www.bravent.net\/wp-content\/uploads\/2024\/07\/iberdrola-renovables-internacional-header-home-1440&#215;492-1-scaled.jpg?id=49726) !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;casos-fold&#8221;][\/vc_section][vc_section full_width=&#8221;stretch_row&#8221; css=&#8221;.vc_custom_1635928545333{margin-top: 0px 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